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A word about our company...
Since 1991
> Over 100 products successfully launched
> Over two dozen companies launched, several going to IP0 or acquisition
> Over 150 actionable strategic analyses and market studies
Built on 25 years of excellence
The MIP is an extension of "MME", a strategic marketing firm which has served the microscopy & imaging world with strategic direction, market research, and new product and company launches since 1991. However, since microscopy touches everything in our world, from the chips that run our cell phones, cars and computers, to the bugs and viruses that plague us, to the biotech and nanotech devices that assist medical progress and promise new energy alternatives, it was logical that we expand to serve these other arenas with the same techniques and processes that have catapulted our clients to success for over 25 years.
Why a Consortium?
In 1991, when founder Barbara Foster came back into consulting after serving nearly a decade as a prominent Director/Manager of Technical Marketing, "consultants" were people between jobs. The challenge: how to differentiate our dedicated experts from those interim job seekers. Building a consortium was the answer. Not only did the consortium concept allow us to establish our true credentials, it opened a much broader range of services for our customer and controlled overhead so that we could offer large-company services at more reasonable pricing. Two decades later, the consortium concept is still a win:win situation for both consultants and clients alike.
One prime objective: GROWTH
Whether it was the early days at MME or the more recent expansion to The MIP, Ms. Foster and her team have retained one key objective: to help our client companies grow and sustain that growth.
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If you've visited our "Success Gallery", you have seen the results that speak for themselves. We've bent the curve toward faster sales and business development over and over. It is not unusual for our clients to enjoy 10x to 40x ROI on their investment in MIP services within the first 12-18 months after the completion of a MIP project. New Product Launches have resulted in most technologies jumping to #1 or #2 in their particular niches within the same time frame.
And the five year projections for our client companies? Several of our companies have doubled within 1-2 years and quadrupled their revenues within five years, then tripled again in the next five. In every instance, success was based on putting information into action.
Call or email us today. Let us know how we can put information to action to help YOUR growth.
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Members of The MIP Consortium
Barbara Foster, President & CEO
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Strategy, Market Research Maven
New Product & New Company Launch Guru |
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Kenneth Piel, CFO
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Master of financial organization & control
Quickbooks, Excel |
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Bob Pisacane
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Master Optimizer of Engineering & Operations
Expert at correcting errors in the Price of NonConformity |
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J. R. Atkins
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Sales 2.0 Guru and Social Media Master
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Jane Betters
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Project manager extraordinare
Get-it-done VP Marketing |
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Bill Miller
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Master System Integrator
Expert in cameras, computers, software |
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