The MIP: Information in Action

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When it comes to early stage market research,
The MIP cuts through the red tape.


We're here to support you at every step
The MIP and its predecessor, MME, have been doing market research since 1991 across a broad range of industries from semiconductors and materials to biotech and medical analysis.  We make market research easy for you.  From customized survey design, to finding the right test group, to simple or more detailed data analysis, we can handle it all.  Our clients love our web-based surveys because they are so quick, often providing go/no go decisions in a little as two weeks.  In today's rapidly shifting markets, getting a jump on the competition is a big plus. 

Three levels of service to fit your budget and needs
Customization has always been a driving force here at The MIP  In response, we have designed three levels of service to fit your company's needs and budget.  Need a Go/No Go decision?  Our Basic service provides all the support of writing and delivering the survey, summarized data, and a quick red or green flag.  The Executive Level provides a more in-depth look, with "fill-in-the-blank" answers scrutinized in detail and, where possible, converted to numerical data for easier analysis.  We then process the data through our special, built-for-purpose survey analysis software for a more thorough numerical presentation then review the highs and lows in the data in an executive summary.  The Platinum Level takes the analysis a major leap forward, adding a full trend analysis, as presented by the data and our experience in a given market niche, keeping an eye open for opportunities and threats.
 
And remember, the full raw data is always available, should you decide to process it further in-house or to upgrade to a more advanced level of service.


For more details on our time-proven Seven Step Process, as well as a breakdown of our three levels of service, click here.

The MIP's unique background
The MIP's unique skill matrix combines technical know-how, applications understanding, and business development expertise.  Not only do we understand your clientele, we know how YOU will need to use this data.  Our surveys don't just collect data, they provide actionable information.

  Going into a market that doesn't exist yet?
Not a problem.  Since 1991, we've been taking client groups such as yours from where they are now to where you need them to be.  Our clean, crisp method of question constructions prompts their innovative thinking so that they provide the data that you need to build what's next on THEIR horizon.  For your company, that means streamlined engineering and generating revenue faster, with less risk and lower investment... even for markets that don't exist yet.




Call us today. 
Just dial (972)924-5310.  Let us show you how this simple 7-step process can put information into action for you.


The MIP: Information in Action
7101 Royal Glen Trail  •   The C Suite  • McKinney TX 75070
 P (972)924-5310 • F (509)479-2021 
info@the-mip.com      www.MIP-InfoInAction.com